We have all experienced bad service, and will continue to experience bad service for the foreseeable future. Blogs are no exception. We are a nation of Entitled Individuals, we all know that we are owed certain things. Like good writing on a blog, for example. We like to get good service, but are not so fond of giving it.
We all tend to believe our parents when they tell us we are important and that our opinions matters. Hence the love of blogging. But they never tell you that it no longer matters once you take a job and work for someone else. Employees are supposed to have the opinion that the Company has, and cease to exist in and of themselves.
Members of the current hyper-self-obsessed generation cannot fathom this concept. Maybe because their parents were not all that good at getting it either. I know that I tend to think of Me, myself-rather than as the author who writes this blog.
I ran across a blog post not too long ago that was complaining about people putting their personal bios on their blogs where it says About Me. The very nerve of these self obsessed silly people, no one cares about them personally, what are they talking about? What is the blog about? Why should I read what the blog has to say?
The problem, if you consider it a problem, is that blogging is usually a very personal matter. Who I am and what I do is often what a blog is all about. True there are the very serious types that do what I have never been very good at doing-staying on topic. A serious blog has, what do they call it?-ah yes, a theme, they talk about the same damn thing day after day.
So that a blog about SEO should have a pretty serious About Me Page that tells why you should listen to them for all your SEO needs and what you can gain from reading that blog. One of my major blog obstacles is the simple fact that I don’t talk solely about 1957 Corvettes, or the Dallas Cowboys, or SEO, or Naked Celebrities of the Day, or Gossip, or well, anything.
Hard to get that perfect PageRank or Top Alexa Spot if you never get the same visitor twice-you should get them to leave comments and sign up for your RSS Feed.
Hell, I don’t even talk about writing all that much-though I should, with a blog title like If You Write It.
Raj Dash can tell you if your blog sucks, while William Kraska on This Is Not a Blog explains what makes a good blog. A couple of outbound links are supposed to be a good idea. Of course, writing about blogging is a bad idea.
So then, what should my About Me look like?
Blogger tries to make a living from writing random thoughts on current events. Works brilliantly so long as he doesn’t need to eat, use a car, or sleep with a roof over his head.
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